Blog

Agile Marketing

What Is Agile Marketing?

Agile Marketing Resources

Agile Marketing helps marketing organizations become faster, more flexible/responsive, and more collaborative in order to be better tuned to the business they’re supporting.

Inspired by the more general Agile approach, Agile Marketing describes a mindset of continuous learning and validation, customer-focused collaboration across functional silos, adaptive and iterative campaigns, and more responsive/continuous planning – all as a way to deal more effectively with uncertainty and complexity.

Agile Marketing teams use techniques such as Scrum to work in an iterative cadence and Kanban to visualize and improve the flow of work. Larger marketing organizations use approaches such as SAFe (Scaled Agile Framework) to align and collaborate across teams of agile teams.

Read More »
Agile

Elbit Agile/Scrum Agile Israel Case Study – Gil Ari

Continuous deployment is a process that encourages developers to push new code to production whenever they can. In this presentation, Itai will explain the principles of continuous deployment and will show how Outbrain can deploy code more than 20 times a day while serving recommendations to top publishers (including USA Today, iVillage, Boston.com, Chicago Tribune, Newsweek, TheStreet, The Boston Globe, and Slate. Hebrew: Ynet, Haaretz, TheMarker, Globes, City mouse, JPost and more).

Read More »
Agile

Sustainable, Successful, and Repeatable – Elad Amit

Over the past couple of years, my colleagues and I have led dozens of implementations in a variety of companies. As we closed the second year of our company we began noticing the problems and costs incurred by the fact that we each worked differently. E.g. miscommunications, differences in outcomes, and rework done between implementations. We decided it was time we go and analyze our past implementations for common goals and methods of operation.

Read More »
Case Studies

Kanban at Pelephone – Case Study

I will be talking about:

* The problems that we wanted to solve (some are still with us) and how the Kanban mindset helped us define the change and then implement it

* what challenges we encountered along the way

* what’s important (in my opinion) in this process

* what did we gain (so far) from implementing the change at Pelephone

Read More »
Agile

Agile at FiftyOne – Ben Peer

Going Agile via the Fast Lane – How FiftyOne.com switched from quarterly releases to 2 weeks Scrum and Kanban.
Ben Peer shares the story of FiftyOne.com’s transition in the last year. Starting with Scrum, involving the whole team in true inspect and adapt, evolving to Kanban/ScrumBan, evolving team formation and definition of done, adding Agile Testing approaches including ATDD. In parallel, tight collaboration with a remote Product Management team, and usage of an electronic highly visual Kanban board. Ben will discuss the benefits, the challenges and how the team dealt with them, and will provide recommendations to others considering this journey.

Read More »
Agile

Values, Principles, and Practices

The concept of process improvement has been around for quite a while. Many methods have been defined to conduct and pursue improvement. Then why isn’t everyone already an expert at it? We seem to never lack “improvement” content as if it’s fresh, and exciting-which it’s not. Maybe that’s because so much of what’s been espoused hasn’t worked. But why? Hillel Glazer examines several long-held assumptions about process improvement, proposes plausible flaws, and reveals new levels of understanding that have allowed breakthroughs in performance. Hillel looks at what happens when there’s too much focus on practices, when the underlying principles aren’t honored, and when basic values aren’t internalized. We see too much arguing over practices instead of working towards results; worrying about “compliance” instead of moving forward. What’s the relationship between values, principles, and practices, and why does it matter? Hillel explains it all in this compelling, entertaining session.

Read More »
Agile Israel

Visualizing Lecture

Visualising System Archetypes – visualization and systems thinking

Many organizational challenges are a result of systemic issues, where cause and effect are not directly connected, but are separated by time and involve feedback loops and delays. Given that Kanban is a method for designing a software and systems development system, and systems thinking includes the idea of system archetypes that describe common patterns of behavior, we can use system archetypes to guide our visualizations and help us identify opportunities for improvement. This session will introduce how to understand system archetypes, describe a number of common and relevant archetypes, and discuss patterns that can visualize and thus help break those archetypes

Read More »
Subscribe for Email Updates:

Most New:

Categories:

Tags:

Introduction to ATDD
Release Train Engineer
Agile Project
Agile Israel Events
WIP
Nexus and SAFe
Sprint Iteration
Continuous Planning
Elastic Leadership
Kaizen
Pomodoro Technique
QA
BDD
Change Management
Agile Program
Advanced Roadmaps
Introduction to Test Driven Development
Limiting Work in Progress
Lean Software Development
Large Scale Scrum
speed at scale
Agile Product Development
Scrum
RSA
Lean-Agile Software Development
Agile Development
Scaled Agile Framework
SAFe Release Planning
Agile Mindset
Covid19
Agile Delivery
Agile Basics
chatgpt
ART Success
Scrum and XP
Agile for Embedded Systems
Accelerate Value Delivery At Scale
Risk Management in Kanban
Amdocs
IT Operations
RTE Role
Agile Project Management
An Appreciative Retrospective
Implementation of Lean and Agile
Scrum With Kanban
Hybrid Work
Lean Startup
Legacy Code
Applying Agile Methodology
Software Development Estimation
LPM
Test Driven Development
Process Improvement
Continuous Deployment
Keith Sawyer
Agile and DevOps Journey
Jira admin
Operational Value Stream
Coaching Agile Teams
EOS®
Kaizen Workshop
Jira
Tools
Agile Exercises
Agile Israel
Lean Risk Management
Agile Contracts Best Practices
Certified SAFe
ARTs
speed @ scale
Agile Release Planning
The Kanban Method
SA
Certification
AgileSparks
Sprint Retrospectives
Lean Agile Management
Managing Projects
ATDD vs. BDD
Confluence
Agile
Planning
Frameworks
Product Ownership
Lean Agile
Reading List
Implementing SAFe
Kanban Basics
PI Planning
agileisrael
What Is Kanban
Kanban 101
Scrum Master
lean agile change management
transformation
Quality Assurance
Scrum Guide
AI
TDD
System Integration Environments
Agile Assembly Architecture
Enterprise DevOps
User stories
Daily Scrum
Continuous Integration
Releases Using Lean
Engineering Practices
Code
Software Development
Agile in the Enterprise
Rovo
LeSS
Professional Scrum Master
Webinar
predictability
NIT
Jira Cloud
Portfolio for Jira
A Kanban System for Software Engineering
Lean Agile Organization
Systems Thinking
Agile Marketing
Games and Exercises
Tips
SAFe
Story Slicing
Lean and Agile Principles and Practices
Value Streams
Agile Techniques
Agile Product Ownership
Scrum.org
Artificial Intelligence
Continuous Improvement
SAFe DevOps
POPM
Development Value Streams
Effective Agile Retrospectives
Lean Agile Basics
Agile Risk Management
The Agile Coach
System Archetypes
Agile Release Management
Nexus
Principles of Lean-Agile Leadership
Presentation
System Team
Sprint Planning
Legacy Enterprise
Rapid RTC
DevOps
RTE
Perfection Game
Lean-Agile Budgeting
Agile Testing Practices
Lean Budgeting
Iterative Incremental Development
Scrum Master Role
PI Objectives
Nexus Integration Team
Kanban Game
LAB
Nexus vs SAFe
Agile Community
Lean and Agile Techniques
Business Agility
Built-In Quality
Scrum Primer
Team Flow
Agility
Atlassian
Achieve Business Agility
Manage Budget Creation
Managing Risk on Agile Projects
Professional Scrum with Kanban
Agile India
Nexus and Kanban
Risk Management on Agile Projects
Slides
Jira Plans
GanttBan
Spotify
Video
Retrospectives
Program Increment
Scrum Values
Acceptance Test-Driven Development
Entrepreneurial Operating System®
Atlaassian
Lean Agile Leadership
Agile Games
ROI
Agile Outsourcing
Professional Scrum Product Owner
Agile Games and Exercises
Self-organization
SPC
Kanban Kickstart Example
Continuous Delivery
ScrumMaster Tales
ATDD
ALM Tools
AI Artificial Intelligence
Kanban
Product Management
AgileSparks
Logo
Enable registration in settings - general

Contact Us

Request for additional information and prices

This website uses Cookies to provide a better experience
Shopping cart